By Diane Ako
I like to joke that I made my first two hires in this new job: Mom and Dad. I have been super busy at my new job, so I asked my father to help me research some educational information so I would know when to apply Olivia for some schools. I thought the deadline was coming up soon and I didn't want to miss it.
Within a day, he provided me an e mail with three Word attachments (one per school) and a fully detailed write up, including a Roman numeral outline form, and his own opinion on where I should send her. I wasn't expecting something so thorough, but then again, that's my dad.
I usually don't ask my dad to to administrative things for me, keeping my requests to things like, "Can you help me water my plants? Feed the cat?" But this has me thinking. He just might make a really good office researcher...
As for Mom, she can be my local print clipping service. There are a lot of different media monitoring companies that I've become aware of since I started my pr job. I had always known of one, Dateline Media, because that's what all the local TV stations use. I'm learning about all the others.
There's a company that literally takes a scissors and cuts out any articles with your name in it, and sends it to you. I joked, "Hey, my mom already does that." In fact, she's been doing it my whole life. If me or my employer, or even my friends, are mentioned in the paper, she clips it. If there are topics of interest she wants to let me know about, she clips it. She reads the paper front to back daily.
It must be a mom thing, because looking ahead, I'm pretty sure I will do that for Olivia. Does your mom do that for you? My cousin Val says her mother does the exact same thing. We think it's cute.
So I did- I asked my mom if she could be extra-aware of any newspaper articles that mention Halekulani or Waikiki Parc Hotel, and give it to me. She is more than happy to help. She likes the idea that she is somehow part of the team.
I bet I can pay them in gift certificates to Orchids.
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